Tag: LTV

cohort analysis

Product News

Bringing Your Data Analysis Together with Cohort Reporting in MAX

by AppLovin on Mar 11, 2020

Pocket Gamer Connects Helsinki 2019

Advertisers

Pocket Gamer Connects Helsinki: Strategies for Retaining The Right Users

by Carl Livie on Oct 4, 2019

AppLovin-in-game-chat-ltv-boost

Developers

Report: Chat engagement increases lifetime value of players twentyfold

by Simon Spaull on Dec 21, 2018

AppLovin-gamesforum-seattle-applovin-panel-talk-game-monetization

Events

Gamesforum Seattle: How to monetize games effectively

by Marissa Jankowski on Nov 8, 2018

AppLovin-mobile-game-advertising-vs-in-app-purchase-whales

Advertisers

What’s bigger: A 2,000 pound whale or a ton of fish?

by Simon Spaull on Oct 26, 2018

AppLovin-user-acquisition-ua-tips-budget

Developers

10 tips for user acquisition on a budget

by Tom Lemrond on Dec 5, 2017

AppLovin-how-to-measure-ua-cost

Advertisers

What causes user acquisition costs to fluctuate?

by Katie Jansen on Sep 11, 2017

mobile performance ltv

Developers

Why ignoring your app’s performance issues hurts LTV

by Pete Schlaefer on Aug 14, 2017

Advertisers

How mobile-first companies are redefining the concept of “brand” marketing

by Meghan Laslocky on Mar 8, 2017

Developers

How to work with an ad network

by Kyler Murlas on Feb 24, 2017

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