Tag: advertisers

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Developers

Ad Tech Deconstructed: What is in-app bidding and header bidding?

by Katy Jensen on Oct 10, 2019

mobile banner ads

Advertisers

Why mobile banners ads persist in a video and playable world

by AppLovin on Sep 19, 2019

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Advertisers, Developers

The Future of Mobile Gaming: How 5G and changes in infrastructure will impact the industry (Part 2)

by Lewis Leong on Dec 4, 2018

Content creators are king AppLovin blog image

Advertisers, Developers

How testing creatives can influence game design

by Alice Liu on Nov 27, 2018

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Advertisers

What’s bigger: A 2,000 pound whale or a ton of fish?

by Simon Spaull on Oct 26, 2018

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Advertisers

Sephora’s omni-channel marketing strategy shows why having a mobile app isn’t enough

by Lewis Leong on Apr 10, 2018

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Advertisers

Ad Tech Deconstructed: How are CPM and eCPM different?

by Katy Jensen on Apr 3, 2018

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Advertisers

Blockchain-powered programmatic ads could shake up the mobile industry

by Johannes Heinze on Mar 13, 2018

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Industry News

Forget the Galaxy S9. The real story from MWC is 5G

by Lewis Leong on Mar 1, 2018

AppLovin-applovin-ad-tech-deconstructed-what-is-header-bidding

Advertisers, Developers

Ad Tech Deconstructed: What is an ad exchange?

by Katy Jensen on Feb 15, 2018

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