Mobile Apps Blog

Product News

Build Superior User Experience with MAX’s Ad Review

by Maya Lapiner on Mar 12, 2021

Interviews

International Women’s Day Q&A with AppLovin’s Female Leaders

by Claire Tak on Mar 8, 2021

Developers

What is In-App Advertising?

by Claire Tak on Mar 4, 2021

Developers

Breaking Down the Success of Wordscapes: How to Strengthen Longevity in Your Casual Game

by Claire Tak on Mar 3, 2021

Developers

Simple Creative Tweaks to Make in Your Ads for Big Wins

by Claire Tak on Feb 26, 2021

Developers

What is a Waterfall? (And Why It’s Time to Say Goodbye Forever)

by Claire Tak on Feb 25, 2021

Developers

What is Retention Rate and Why Does it Matter?

by Claire Tak on Feb 19, 2021

Advertisers

Common Myths About Mobile Ads Debunked

by Claire Tak on Feb 17, 2021

Developers

Clipwire’s Partnership With The Price Is Right: What to Understand About Licensing an IP for Your Game

by Claire Tak on Feb 11, 2021

Developers

How In-App Bidding Helps Homa Games Grow UA and Ad Revenue for Hyper-Casual Games

by Claire Tak on Feb 8, 2021